East Bay Express: Measure HH in Oakland passed 61 to 39 percent. Proposition V also passed in San Francisco, as did Albany’s Measure O1. Kristine Madsen, a doctor and professor of community health sciences at UC Berkeley co-authored a study exploring the impact of soda tax legislation on soda consumption in Berkeley: “I think the tax will have the biggest impact in these communities. That means that people are responding to taxes by drinking less soda which means that they’re not paying the tax.”
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